A museum’s guide to writing a press release

Format Web page Created by Emily Heath, Marketing & Events Assistant
Overview

The museum’s guide to writing a press release explains very clearly how to write this important piece of marketing material to promote your events programme even if you’ve never written one before.

It explains how checking and writing content, choosing a snappy headline and including a professional quote can all help your press release catch the attention of busy reporters and editors.

Publish date 03/11/2014